Showing posts with label ZZ - needs 2017 theme review. Show all posts
Showing posts with label ZZ - needs 2017 theme review. Show all posts

Displaying a gadget only on the home page - or only on a specific page

This article is about how to set up a gadget / widget in Blogger so that it is only visible on the first place that a reader sees when they visit your blog (often called the "home page").  It is one of a series of articles about controlling what goes on the homepage of your blogspot blog.


Front Page Bob
By Paginator (Own work)
 [CC-BY-3.0], via Wikimedia Commons
There are a number of reasons why you might want to put a gadget only the screen that shows when a visitor first navigates to your blog's home page.

You may want to show a welcome message, or a topic-index page, or to give a view of your recent tweets or some other RSS feed.    

No matter what the reason, the process is very similar:

How to make a gadget only appear on the first page

Note:  in Blogger, the words "gadget", "widget", and even "page-element" all mean the same thing.  I generally use "gadget", because the Page Elements tab currently says "Add a Gadget".  But they're absolutely the same.

1   Add the gadget

Do this in the usual way.


2  Place the gadget

Drag-and-drop the gadget to the place where you want it.   It may be over or under your blog-posts gadget, or in a totally different place.

A popular place for a gadget that is going to look like a "home page" would be in the Body section, just above the Blog Posts gadget, where "Test Gadget" is in this example:



3   Find the Gadget-ID  in the usual way.


4  Find the code for your gadget:

Edit your template.

Click in the search box inside the template editor, and look for the widget name that you noted in step 3.   Once you've found it, notice what comes after it.   In this example, it's the line for Blog1:
          <b:section class='main' id='main' showaddelement='no'>
<b:widget id='Text1' locked='false' title='Test gadget' type='Text'/>
<b:widget id='Blog1' locked='true' title='Blog Posts' type='Blog'/>

Use the expansion triangle at the left side of the template editor to expand this section of the code.  After you do, it will look like:
 <b:section class='main' id='main' showaddelement='no'>
<b:widget id='Text1' locked='false' title='Test gadget' type='Text'>
<b:includable id='main'>
  <!-- only display title if it's non-empty -->
  <b:if cond='data:title != &quot;&quot;'>
    <h2 class='title'><data:title/></h2>
  </b:if>
  <div class='widget-content'>
    <data:content/>
  </div>
  <b:include name='quickedit'/>
</b:includable>
</b:widget>
<b:widget id='Blog1' locked='true' title='Blog Posts' type='Blog'>

5   Add conditional formatting

You need to put conditional formatting code around the code for the gadget - makings sure that it doesn't go around the code for anything else!  (which is why you noted what comes afterwards in step 4)

And to avoid leaving blank space where the gadget would have gone, you need to update a "hide" instruction to apply it to the gadget-id you noted in step 3.

The code to use is this - except put the gadget-id instead of the XXX.

<b:if cond='data:blog.canonicalUrl == data:blog.homepageUrl'>

THE red CODE FOR YOUR GADGET GOES IN HERE 
<b:else/>

<style type='text/css'>
#XXXX {display:none;}/*remove blank space that the gadget leaves*/
</style>
</b:if>

The example above looks like this, when the code has been added:
<b:section class='main' id='main' showaddelement='no'>
<b:widget id='Text1' locked='false' title='Test gadget' type='Text'>
<b:includable id='main'>
  <b:if cond='data:blog.canonicalUrl == data:blog.homepageUrl'>  <!-- only display title if it's non-empty -->
  <b:if cond='data:title != &quot;&quot;'>
    <h2 class='title'><data:title/></h2>
  </b:if>
  <div class='widget-content'>
    <data:content/>
  </div>

  <b:include name='quickedit'/>

<b:else/>

<style type='text/css'>
#Text1 {display:none;}/*remove blank space that the gadget leaves*/
</style>

</b:if>
</b:includable>
</b:widget>
<b:widget id='Blog1' locked='true' title='Blog Posts' type='Blog'>


6  Check that it's worked

Preview your blog before you save the changes:  check that the the widget is visible.

Save the template changes, and look at your blog.  Check that
  • The widget is on the first page
  • The widget is not seen when you look at an older page (eg one from your archive)
  • The other elements of your blog (other widgets, blog post titles, dates and contents) are all as you expect them - on the first screen, and on other screens too.

If anything is wrong with how your blog is working, go back to the template editor (Layout > Edit HTML), and upload from the copy of your template that you made at the beginning of step 1.   This will let you blog work properly, while you figure out what went wrong.


How to display a gadget only on a specific post or page


Follow exactly the same approach as above.

But instead of  
<b:if cond='data:blog.canonicalUrl == data:blog.homepageUrl'>

Make the conditional statement based on something else.

This can be a different condition, or a specific page URL.    For example to display a gadget only on a specific page, use this code, and put the address of the page instead of POST-URL:
<b:if cond='data:blog.canonicalUrl == "POST-URL"'>>

Note:   for the address of the page, if your blog does not have a custom domain, then be careful to use the "blogspot.com" version of the address, not one with a country-level name  (eg the blogspot.in or blogspot.co.uk version)


To display a gadget on every page except a specifc one, replace the double equals signs (==) with the HTML code for not, which is an exclamation mark followed by an equal sign (!=).   For example:
<b:if cond='data:blog.canonicalUrl != data:blog.homepageUrl'>

Blogger have now provided an expanded list of conditional statements - you can find information about it:





Where to get more information

Controlling what goes on the homepage

Adding a gadget / widget / page-element to your blog

Editing your blogger template

Putting a slideshow from Picasa onto your blog

Getting the HTML code to put a picture into your blog

Making a gadget that looks like a posthttp://buzz.blogger.com/2015/06/even-more-expansions-to-blogger.html

Making someone an author on your blog

This article shows you how to set up another person (ie another Google account) as an author for your blog.

Google, Blog-Authors and Blogger

Setting someone up as an "author" in Blogger is one way that you can let other people post to your blog.

It's easy to do: you tell blogger to create an invitation, which sends the person an email saying you would like to be an author, they click a link in the email and then sign in with a Google account to accept the invitation. And once it is done, the person can write and edit their own posts.
All you need to know is the person's email address: it doesn't matter if it's a gmail address or not.  You can send invitations to people with hotmail, yahoo, and indeed any email address where your invitee can read their email.

 However the other person will need to use a Google account (which doesn't necessarily include Gmail) to accept the invitation: don't waste time inviting people who are allergic to Google and not willing to sign up for an account.


How to make someone an author on your blog

Send them an invitation:
  • Go to Settings > Basic > Permissions
  • Beside Blog Authors, click + Add Authors
  • Enter the email address of the person you want to invite
  • Click Ok


A few minutes later, the email address that you sent to receives an email invitation, like this, from no-reply@google.com:
-------- Original Message --------
Subject: You have been invited to contribute to AnotherTestBlog
Date: Tue, 06 Dec 2011 20:47:45 +0000
From:   THE NAME OF FROM YOUR BLOGGER PROFILE 
To: maryc@act.nz

The Blogger user Mary has invited you to contribute to the blog: AnotherTestBlog.

To contribute to this blog, visit:
http://www.blogger.com/i.g?inviteID=468-GEEKY-LOOKING-CODE-973&blogID=31-GEEKY-LOOKING-CODE-83

You'll need to sign in with a Google Account to confirm the invitation and start posting to this blog. If you don't have a Google Account yet, we'll show you how to get one in minutes.

To learn more about Blogger and starting your own free blog visit http://www.blogger.com.


When the person who gets the email clicks on the link, they are taken to Blogger, and asked to sign in

Once they have clicked the link and sign in, the Google account that they log in with has "author rights" to your blog (just the one you invited them to, not any others you've made).

The person does not need to have a gmail or Google account for you to invite them to be an author - but they will need to sign in using a Google account (new or existing) to accept the invitation.



What you will see

Once the person has accepted the invitation, the Google account name (which looks like an email address) that they use to accept it is shown as an author on the permissions tab (the one that you went to to invite them to be an author):



If they accept the invitation by signing to Google in with a different email address than the one you invited, you will get a message telling you about this. It says
-------- Original Message --------
Subject: Your invitation was accepted using a different email address
Date: Tue, 06 Dec 2011 22:51:33 +0000
From: Blogger
To: YOUR-EMAIL-ADDRESS

Your invitation for THE-EMAIL-ADDRESS-YOU-INVITED for your private blog "AnotherTestBlog" has been accepted, but using a different email address. It has been accepted by THE-ACCEPTING-EMAIL ADDRESS.

If your invitation has been accepted by someone you do not know or did not intend to invite, please visit the Permissions tab of your blog where you can choose to revoke access.

Thanks,
 The Blogger Team




What your new author will see

When your new author logs in to Blogger.com - using the Google account they accepted your invitation with - they see a regular Blogger dashboard, except that they only have access to a limited range of functions:


An author can:

  • Create a post,
  • Edit the date for posts they have made
  • Turn comments of for posts they can edit (provided the default setting is On)
  • Edit a post that they made
  • Add a mobile device so they can post using SMS/MMS - (this may only work in certain countries)
  • Set themselves up to post using email (the mail2Post feature) - note that their "secret words" address is different to yours - and that an author could use this feature to let anyone else post from their account.
  • Remove themselves as an author


An author cannot:

  • Edit posts made by other authors or administrators
  • Change the template, layout or gadgets
  • Change the blog's URL, title or description
  • Set up for any email address to receive comment-moderation alert messages
  • Moderate comments (even about their own posts), or change the global comments settings
  • Edit any of the blog's Pages
  • See the blog's statistics
  • Install AdSense into the blog (although they can put ad-units of their own inside their own posts)
  • Give other people permission to write on the blog - except by sharing their own mail2Post "secret words" address.
  • Change the default language and date/time settings for the blog
  • Alter the RSS feed settings in any way
  • Set up Google Analytics for the blog
  • Edit the Adult-content warning setting, or the blog's Open-ID URL.


Troubleshooting

Be sure your transfer works

If you are accepting the invitation yourself (eg you are transferring the blog to another Google account that you control), then make sure that you either
  • [Recommended]: use a different browser for each Google account, or
  • Each time you need to change Google accounts, log out of the present account, clear your cache and re-start your browser.

Make sure the emails arrive

We sometimes see questions in Blogger Help Forum from people who say that they sent invitations, but the email message was never received.

The most common solution is that the author-to-be needs to check their spam folder - very often that's where the messages have gone.  If that doesn't work:
  • Try sending the person an email address from your regular email account - so you know if there's a  problem with their email.
  • Cancel the invitation (there's a link in the Invitation screen), wait a few minutes and try again.
  • Try sending an invitation to a different email address that you control, and forwarding that message (without clicking the accept link) to the person.yourself.

If none of this helps, post a question in Blogger Help Forum: tell us your blog's URL, and exactly what options you have tried.


More things to think about

As well as giving the person rights, you may also need to work with them to make sure they understand how you use certain features in Blogger:
  • What policies do you have for responding to comments - Who is notified about comments left about their posts?  What guidelines are followed about complaints?  How do you deal with spam and abuse - and what do you regard as abuse?
  • How do you organise pictures, and other external files that your blog uses?
    I always upload pictures to Picasa-web-albums outside of Blogger, LINK so I can control the picture size/resolution. If you do this, you need to make sure that your new author knows where to file their pictures.
  • Have you got a place where you keep policies, documetation, ideas for new posts, etc (eg I use a separate documentation blog for this) - does your new author need access to this?


What next?

Giving someone administrator access to your blog.




Related Articles

Understanding Google accounts

Putting AdSense ads into your posts

How to put posts into your blog's pages

Why RSS / Subscribe to Posts matters for your blog

Your blog and the so-called-social networks:  Facebook, Twitter, eg al

Putting pictures onto your blog

Advertising and your blog, some things to consider

Turning the RSS feed off or on again

By default, public Blogger sites offer an RSS feed.  But there may be times when you need to turn it off, either for good or temporarily.

RSS and Blogger

Previously I've explained what RSS is and why it's important for bloggers.

But there may be times when you want to turn off your RSS feed, either because you don't want to offer one at all, or because you want to make some posts, or changes to existing posts that are not notified to  your RSS subscribers.

Or you may need to turn it back on again - for example, if you want to use a dynamic template, to offer a subscribe-by-email option, or to enable automatic posting to Google +.



How turn off a blog's RSS feed:]

In post-Sept 2011 Blogger (aka the new interface):
  • Go to the Settings > Other tab.
  • Under "Site Feed", use the drop-down to change Allow Blog Feed to "None".  
    (This is the only option that totally turns your feed off:  the others, including Custom, leave some aspects of the feed on.)



How turn on your RSS feed

This is just the same as turning the feed off (see above), except that your need to choose one of these options instead:
  • Full - the whole post is shown in your feed
  • Until Jump Break  - only the part of the post before the jump break is sent to your feed
  • Short - only the first 120 (ish) letters, or less if the jump break comes first, are sent to your feed.

Also, the new interface has a Custom option, and the old interface has an Advanced Mode.   If you use these , you can individually set the value for post feed, comments feed (all comments), and comments-feed-per-post.


Private blogs and RSS
Blogs that are not public do not offer RSS feeds, because they cannot be secured.   So if your blog is private, then it does not matter what setting you choose, your blog will not offer an RSS feed.




Related Articles

Understanding RSS - why it's imporant for bloggers who want to grow an audience

What are dynamic templates

Linking your blog and the social networks

Follow-by-email gadget:  an easy way to offer email subscriptions

Private blogs aren't as secure as you might think

Putting files into Blogger's root directory

This article explains the issues, and options, for putting a file into the "root directory" of your Blogger blog.


Turnips (Brassica rapa) 
from Wikimedia commons
Originally posted to Flickr 
by thebittenword.com.  
Licensed under the terms of 
the cc-by-2.0.
If you are using certain non-Google products to enhance your Blog, they will sometimes tell you to put a file into your root-directory.   They may even tell you to use an FTP  tool to do this.

Sometimes this happens when a product also gives you code to install into your blog , This approach is used when the code is written for websites in general rather than specifically to work with Blogger: putting useful files into a place relative to the root directory makes it a lot easier to move a website from a test-address to the live one, so is a common approach outside of Blogger.
Or maybe the other tool has been designed to verify that you do own the website in this way, rather than asking you to change the website code itself.


How to add a file to your blog's root directory

The short answer for Blogger users is "sorry, you cannot do this".

 The long answer is still no:  "there is no way to do this, but see the rest of this article for an explanation of why, and some suggested work-arounds."


Why not? Every other website tool lets me do this.

Home - cpg1.5.x demo 1287551599033
Posts:  Blogger's tool for managing
the content on our blogs
If you're clever, and have lots of time, you can make a website just using a text-editor like notpad, a graphics programme, and ftp software that lets you put the files into the right places on computer that's connected to the internet.

Tools like Dreamweaver take away a lot of the time-consuming work, and some of the need for cleverness.  But you still need to know a lot about the internet to do things in a way that makes a good website.

Content management systems make this easier still: they let a technically-minded person do the nuts-and-bolts work to make the website, and give authors / artists / editors / content-creators simpler-to-use tools that let them put "stuff" (ie content) into the website, without needing to worry about the details of how it works.

Blogger is a (very simple) website content-management system, it creates our web-pages for us based on data that we put into certain places. Administrators can set up and change templates, other people, eg authors simply make posts.

When we use Blogger, the main way that we change the data in our web-pages is using the Blogger software. 

Some items inside posts or gadgets can be changed using other software, eg Google Docs, provided they were were set up using that other software in the first place. But - key point - there is nothing in the way that Blogger is put together that means we need to access the base directory. So they don't let us do so.    And I doubt that this this will change anytime soon.


What to do instead

The options for getting around this restriction depend on how the file that you need to put into your root directory is intended to be used.


Installing code

If you have code to install into your blog, and a file to go with it, then you just need to
  1. Host the file somewhere else (maybe in your Picasa-web-album for the blog, if it's a picture)
  2. Change the code to point to the full path of where you have hosted the file, instead of the relative path used in the code
For example, here is the code for a button linking to my blog, with the picture in the root directory:
<div class="separator" style="clear: both; text-align: center;"> <a href="http://www.areyoublogger.blogspot.com" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"> <img border="0" src="//Logo.png" width="100" /></a></div>
To change this to use a specific location, I just add a file-path and the file-name of the picture wherever it is hosted.
<div class="separator" style="clear: both; text-align: center;"> <a href="http://www.areyoublogger.blogspot.com" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"> <img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh86rlBmDlB-Z4rZ3eWjsFzrfLPhtqSTJUBFplqXP-MFlM0_xYiunzCUGyaoqUmAiLqEEXnZ2NX6oxlcoa__9_Qw-bWci3qbQpjGlLzZB_pKxzd2km8ev_0DFjgS8FebcjzejwwmxxPUy2v/s320/Logo.png" width="100" /></a></div>

TIP: blogger's editor sometimes gets links mixed up, so it's important to start the filepath with "http://"




Verifying ownership

If someone wants to use a file's position to check that you control a website, then they will have code on their own website that looks for the file in your root directory.

You cannot change this code. And you cannot place the fie.

So you need to ask them for an alternative way to verify, that is suitable for people without root directory access.

 If they don't have any alternatives, try lobbying for this on their product support forum:  by not having alterantives, they are ensuring that Blogger users, among others, cannot use their service.

If the official answer is still "no", then you could also ask in other on-line forums if anyone has found any other work-arounds.


What other reasons have you found for installing files to your root directory?   
What work-arounds have worked for you?




An afterthought: what isn't recommended

Transclusion-iconI've recently seen someone suggest in a help forum that people with custom domains can put files into their blog's root directory by FTP'ing the files into place.

 This may be true, if the service that you are purchasing from your domain registrar includes file-hosting. But file hosting(*)
  1. Isn't necessary for a custom domain used in Blogger (since Google hosts our files for us), and
  2. Isn't available as part of the services when you buy a custom-domain through Blogger.

So it's not a general solution for most Blogger users, though it may work for some.

Initially I was a little sceptical of the idea: Blogger doesn't expect to see any files in our root directory, so I was concerned that it might do strange things if it found them there. But on reflection, I think there is probably a low risk of this happening, since the file-location is outside Blogger's control.

(*) To avoid any confusion, file hosting and DNS hosting are not the same thing. If you buy a custom domain for your blog from a registrar without going through Google/Blogger, then you do need to pay for DNS hosting, but do not need to buy file-hosting.



Related Articles

File hosts - places to store files used in your blog.

Picasa-web-albums: a quick introduction

How Blogger data is organised

Setting up a new administrator for your blog

Options for letting other people write in your blog

How to remove the numbers in blogger post URL's

This article looks at the numbers that are in web-page addresses created by Blogger, what they mean and how you can influence them.


no symbol over digits section of blog-post website address
When you first publish a post, Blogger assigns a permanent web-address (aka an URL or a permalink) to the post.  I've previously explained how you can control the words used in this hyperlink.

A common question from people who are researching SEO for their blog is "how do I get rid of the numbers in the post-URL?".

Unfortunately the answer is not as straighforward as most people hope for.


Numbers near the start of Blogger URLS

As described in setting the content of your post's permalink, the URL given to posts published in Blogger shows the year and month of the original publication date for the post. I think this is because Blogger was originally set up as an on-line diary, with a lot of the features organised around the post-date.


numbers in the website address of a blog post, as show in Internet Explorer


Today, there are ways of giving your blog a home page, showing your posts in pages, and changing the order of the posts, which let your blog be a lot more than a date-ordered web-log.

Some blogging software (eg Wordpress) lets you choose the structure of the URLs which are used, eg leaving the date out totally, or puting it after the words.

However Blogger does not currently have any way to remove the date-part of the post URLs. And I could be wrong, but my best guess is that this will not change anytime soon.

So what options are available to remove the year and month numbers?

If you just don't want people to know the correct month and year of the post, then you can change the date before you publish the post for the the first time. Maybe make it something non-sensical (eg 1/1/1990). (However do remember that your RSS feed will show the actual date of publication, not the assigned date).

If you have some content where any month-and-year are particularly irrelevant, put it into a Page instead of a Post - because Page URLs don't contain a date.  But remember that you need to give users a way to get to these Pages, and that remember that they are not sent out in your RSS feed, so subscribers won't see the content.

The third - and least attractive - option: is to accept that this is how Blogger works and that you need to live with it or switch to another blogging tool.


Numbers near the end of Blogger URLS

Blogger puts digits at the end of post-URLs in order to make sure that each post ever published has a unique address.

Notice that I said "ever published": if you publish a post, then delete it, and then publish a second post with the same year, month and either title or customized-URL-words, then the second post's URL will have some digits put on the end, to stop it being the same as the first one.

Once a post is published, you cannot remove the digits and keep the same words and month/year.  The only way to avoid them is to make sure that your post-URLs are unique. So if you publish a post and notice that it has digits on the end of the URL, one option is to delete that post, and replace it with one which has a different publication date or customized-URL-words(don't forget to copy the post contents before you delete it!)   Or you could just set it back to draft status, and then publish it again with different and this time unique customized-URL-words.

For example, if you publish and find that you get
www.all-about-cats.com/2012-07/vegetarian-cat-food-recipes01.html
you may want to delete the post, and republish the content in a post with a different date like
www.all-about-cats.com/2012-06/vegetarian-cat-food-recipes.html


Does it really matter?

Crystal 128 karmPersonally I'm not convinced that having numbers in Blogger URL's is a problem.

If the content is so weak, and poorly linked to by other sites and social media that the presence of numbers in the URL is affecting visitor numbers, then it seems to me that there are more important things for you to be worrying about.

On the other hand, if your blog is already popular and well-optimized, and you're looking to get the last possible bit of SEO benefit - you'd be better off using your time to write even more good quanlity, unique, content so that your exisiting subscribers visit more often, instead of fussing over something that you cannot control.

Or am I mistaken?



Related Articles

Setting the custom-URL for a blog post

Giving your blog a home page

Putting Blogger posts into pages

How to set the date for a post

The difference between Posts and Pages

What is RSS and why it matters for bloggers

Removing a post from your blog

Copy the contents between blog posts - and keep all the formatting.

How to set the URL for Blogger posts

This article shows how to use the Permalink options to control the URL used for a post in your blog.

URLs and Blog Posts

When you first publish a post in blogger, an URL (called a permalink in blogger) is automatically generated for that post. It looks like:

www.yourDomain/yyyy/mm/WORDS-ABOUT-MY-POST

In this URL:

  • yourDomain is either your custom domain (eg fred-fish.com) or your blogspot domain if you aren't using a custom domain at the time (eg www.areyoublogger.blogspot.com)
  • yyyy/mm is the year and month of the post's original publication date.

Years ago, Blogger chose the WORDS-ABOUT-YOUR-MY based on the title, or the first words in the post if the title was blank. They used some rules eg leaving out "the" and other common words, and putting numbers on the end so that every post has a unique URL (called a "permalink" in Blogger).

However Blogger have now provided a tool that lets you choose the WORDS-ABOUT-YOUR-POST separately from the post-title.


How to change the customisable part of the URL for a post

1  Edit the post in the usual way.

2  In the Post Settings area (currently at the right hand side of the editor), there is a section called Permalink.

3   Click on Links to show the options in it.

4   Click the custom URL radio button

5   Type the words that you want to use in WORDS-ABOUT-YOUR-POST into the Custom URL box

6   Click Done.

7   Finish the post, and Publish it.

Restrictions

The only characters you can use are:
  • lowercase letters (ie a, b, c ... z)
  • uppercase letters (ie A, B, C ... Z)
  • digits (ie 0, 1, 2 ... 9)
  • underscore (ie _)
  • dash (ie - )
  • full-stop, also known as a period (ie .)
It looks like there is no restriction on the number of characters you can put into the URL.  For example, I was just able to make a post in my test blog, with this URL:  
http://bhat-draftarticlestore.blogspot.ie/2012/07/123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-123456789-.html
(you cannot see the post, because that particular blog isn't open for public reading.)


If the combinaton of yyyy-mm from post-date (which you can change - see Setting the Post Date) and WORDS-ABOUT-YOUR-BLOG is not unique, Blogger will leave out the last character(s), and put in numbers to make it unique.

It only applies to Posts, not Pages:  the only way to influence the URL / permalink for a Page on your blog is to choose the initial words in the page-title very carefully.   (Ref:  the difference between Posts and Pages)


Why should you bother? What words should you use?

Firstly, it's only worth changing the custom words in your post-URL  if SEO matters for your blog.

If you think the change is worth it, then you need to think about what specific words
1) accurately reflect the content of your blog, and
2) are likely to be the words that people search for.

Unless you're a spammer, there is no point in making your post url www.myBlog/2012-07/hot-and-sexy-topic if your post doesn't have any content about hot-and-sexy-topic. (And if you are a spammer, you may as well leave Blogger now, before you get kicked off anyway.)

Leave out smaller filler words like "the" "a" "and" - unless they are relevant to the post-contents. For example include "the Who" if your post is about the band called The Who, but leave it out if your post is about the cats who can fly.

Lastly, many SEO experts (self-proclaimed and otherwise) say that dashes are better than dots or underscores. Only Google and Bing know if they'are correct or not. But it's probably a good idea to use xxx-yy-aaaa instead of xxx_yy_aaaa or xxx.yy.aaaa, just in case they are.


Changing the post-title after publication

Google's help-article about the custom-permalink feature says:
"because Blogger automatically creates the URL from information from your post title, your URL would change should you decide to edit the title. This would result in broken links, and fewer visitors to your blog"

This isn't the way Blogger worked before: until now, I often published a post with one title using the words I wanted in the URL, and then very quickly edit it and change the title to the words I wanted in the title. For example, for a recent post
  • the URL is  http://areyoublogger.blogspot.com/2012/07/html-code-for-popular-gadgets-in.html
  • the post-title is now:  Where to get the HTML code for popular gadgets in Blogger

I just tried this again in my test-blog, and found that it's still true: even if you change the title, the post URL doesn't change.


Changing the custom-URL words after publication

Originally, after you hit the Publish button for the first time, there was no way change the permalink:  if you click on the Permalink option in Post Settings, you are shown the custom value that you chose, but you cannot change it.




However you can now:

  • Edit the post.
  • Click the Revert to draft button.
  • Edit the post URL in the same way

and the URL of your post will be changed.  Note that if you do this, the post characteristics (view count, comments) are kept.   This means that Blogger must be associating them with the unchanged internal post-identifier, not the URL.