How to turn on a mobile theme / template for blogs in Blogger

This article explains why mobile mattes for some blogs (but not all), what tools Blogger has provided to help with this, and how to set up a mobile theme (aka template) for your blog.  It also links to Google's mobile testing tool, which shows you how your blog looks on a mobile device.



By default, when someone uses a smartphone, tablet or other mobile device to look at your blog, they see the "full site" just like they would if they were using a PC.   The pages aren't set up to work well on their small screen, but they have access to all the features and gadgets you've installed.

In some cases, this is fine.  For example, when I first wrote this article, I looked at the statistics for this site and hardly any of the visitors were mobile.   However now, a couple of years later things have changed and I've implemented a mobile theme for this blog.

But for other blogs, especially ones that have maps and other location-information or which people read on the go, having a mobile-friendly theme is very important:   for example, on my public-transport blog, over 25% of visitors are using mobile, and that figure is growing.  Making my site work well for these visitors is definitely important for its long-term future (and my short term advertising revenue!)


What's available

Blogger have made a set of mobile themes, to match the standard Designer Themes, and so far only one to match the Dynamic theme(s).

We cannot control the layout of gadgets on these - when the screen is only 300-ish pixels wide, there's not much room to move.

But we can add and remove gadgets, and also by choosing a custom template get colour settings that match our main blog.


How to enable a mobile theme / template for your blog

Log in to Blogger using an account with administrator rights to the blog.

Go to the Themes tab.

If your blog has a Designer or Dynamic theme, then there will be a Mobile option to the right of the "Live on Blog" area.



If the blog is not set up to use a mobile theme ,then the word Disabled will be in the middle of the picture area - although it may be hard to read if your base template (chosen in the Live on Blog area) has a picture behind it.

Click on the gear-wheel underneath the picture to see the mobile options.

Select "Yes.  Show mobile template on mobile devices."



Either leave the mobile template on Default, or select one of the other options.
  • If you choose Default, your mobile template will use the standard template matching your desktop template.
  • If you choose Custom, your mobile template will use the colour-scheme and various features from your desktop template, and you will be able to makes changes to these settings.

Use the Preview button if you want to see what your blog will look like with the selected template on a mobile device.

When you are happy with your selection, press Save.


What your readers see

Visitors to your blog who are using a desktop PC (or laptop or netbook or any other machine with a full-size screen) won't see anything different.

Readers who are using an internet-enabled cellphone (ie smartphone), tablet, iPad, etc will see a different view:
  • They won't have a sidebar
  • The gadgets will be limited (unless you add some extra ones) and in the header and footer only
  • On the home-page there will just be the title, thumbnail and snippet for each post, and a button for read-more (this is irrespective of where you've put the jump-break) - notice that the usual methods of giving your blog a home-page don't always work.
  • Custom styles that you have added to the template may not be applied (this has happened on one blog where I use styles, I'm still investigating whether it's a feature of all mobile templates, or just due to the way I added these particular styles).
  • There will be buttons at the bottom of the page for Home, <   and > .    I think that the latter two refer to older and newer posts (though possible they are the opposite way around from what I expect).
  • There will be a link to "view web version", which lets your visitor switch to to see the blog using the desktop template.

I have a  feeling that there may be some other differences too - very keen to hear about any others you've spotted.


Seeing what your mobile readers see

The absolute best way that I've found to accurately experience my blogs as mobile visitors see them is to use a mobile device myself:
  • Just like preview mode in the Post-editor, the mobile preview mode shows a "look and feel" view, which is not entirely accurate.   For example in the picture above, it shows part of the most-recent article insteaod of just the post title and mini-snippet that I see when I look at the site on my phone.
  • The screen-size testers that I've tried out (ie software tools that mimic showing your website in various different screen sizes) don't actually use the mobile template - I suspect that this is due to the way that Blogger detects mobile devices.

However you can see any blog as it would be on a mobile device by appending /?m=1 to the end of the URL.    For example, to see this blog in mobile, I would look at http://areyoublogger.blogspot.com/?m=1      If you're going to use this approach, it's best to re-size your browser window so that it's about 300px wide - from my netbook, that's about 1/3 of the screen size, but it would be less from machiens with bigger screens.


Another approach is to use Google's Mobile Friendly Testing tool, which will
... analyze a URL and report if the page has a mobile-friendly design.
As well as showing you how your blog looks, it also reports on any issues that have been found.






Related Articles

Adding gadgets to your mobile template.

Removing the attribution from moblile blogs

Showing a Google custom map on your blog

Advertising programmes for websites

Types of Blogger template

Administrator rights to your blog

How to include the blog post description when you share on Facebook

This article shows how to make that the description is correctly shown when one of your blog-posts is shared on Facebook.




When you share one of your blog-posts using either the via the "what's on your mind" space on Facebook or the Facebook share button on your blog, you may find that the only information automatically shown is:
  • A picture (hopefully, but not always from the post)
  • The post title
  • The blog URL or the post URL

But many people want the post-description to be included too.

There are two things which you need to do to make sure that this happens correctly.


Step 1: Add search descriptions to your blog-posts

If a post does not have a description, Facebook will sometimes try to estimate one based on the contents. But this is not reliable, and it depends on the blog template you have used, and possibly even on other factors, eg at one stage, Facebook just looked for the the first
(paragraph) tag with at least 120 characters in it - which gave very odd results for some Blogger users. Alternatively it may try to use your post.summary but this also depends on your template.

A more reliable approach is for you to provide the description-text for each post.

For Blogger, the way to do this is described here.

For Wordpress, you need to to use an SEO plugin like SEO Ultimate to do this.

Step 2: Add Open-Graph tags to your template

Some templates already contain code which causes Facebook to estimate the description correctly. But some don't - and some may use two-step methods, eg relying on schema.org tags to imply Open Graph tags.

So, as with descriptions, it's more reliable to ensure you are using the set of tags that Facebook officially supports. These are the Open Graph tags.

You can see how to apply them in Blogger  or there are various plug-ins you can use on Wordpress.

Job Done! Once you have made these two changes, when someone shares your blog on Facebook, your own post-description should be shown. Don't forget to test your changes - as described in the Adding Open Graph tags to Blogger article.


What your readers see

Nothing! People who get to your blog using a web-browser, or who subscribe to your RSS feed or who follow-by email don't see anything different after you have done the steps above.

The only different is when they share a post from your blog in Facebook:  the initial description will come from your Description tag for the the post, not from the overall blog.


What happens for posts that do not have search descriptions

This depends on your blog's template, and on how Facebook is interpreting the information that it provides. You can see what Facebook will do for specific posts using the tag-debugging tool which Facebook provide.

Adding descriptions to old posts is tedious. But if your posts are often shared on Facebook, it may be worthwhile for you to allocate some time each day to edit a few posts LINK and update them with a current description. Provided you don't spend too long working out what the description should say, it should be possible to update 200 posts in a three weeks if you spend ten minutes each day doing just this.

What's more, it is possible that adding descriptions to your posts will make them look more attractive in regular Google search results too, which is A Good Thing if search-traffic matters for your blog.




Related Articles:

How to add a Description meta-tag to posts in Blogger

How to apply Facebook's OpenGraph labels in Blogger

Reasons why SEO and search-traffic don't matter for many blogs